10. Pretty Please
PRETTY PLEASE. JUNE 2019.
A Collaborative Brand and Fashion Design Project.
Pretty Please is a brand that builds a community of women daring to embrace who they are while being brave enough to be part of the conversation society has formed around the idea of “pretty”. The brand hopes to create fashion that explores both the daring and delicate side of women, and to bring confidence in women through the mixing of two different styles.
All in all, a team effort.
Brand Ideation: Nicole Tan Mei Jun (@nicolenaomitan), Gwendoline Lai Wai Mun (@pastelsiren_), Natasha Tjandradinata
Brand Logo: Natasha Tjandradinata
Marketing and Business Direction: Nicole Tan Mei Jun (@nicolenaomitan), Gwendoline Lai Wai Mun (@pastelsiren_), Natasha Tjandradinata
Garments: Nicole Tan Mei Jun (@nicolenaomitan), Gwendoline Lai Wai Mun (@pastelsiren_), Natasha Tjandradinata
Runway Photography: Philip Lim (@philip.lim)
Copywriting: Natasha Tjandradinata